9/14/2023 0 Comments Ej hill mass mocaPhotography credit: Kaelan Burkett/Mass MoCa Tip 2: Open your visitor’s eyes There is always a way to enrich the visitor’s experience.” “Add a sense of adventure to your offering. So whether you get adrenaline from speed, heights, or being the center of attention, it’s a thrill. The ride, “Brava!,” only holds one rider at a time, while onlookers patiently wait their turn. Not just another sculpture or mixed-media installation, Brake Run Helix features an actual roller coaster –or “rideable sculpture installation” – inside the museum. Mass MoCa in North Adams, Massachusetts, recently launched an art exhibit called “Brake Run Helix” by EJ Hill. But museums, too, should look for the thing that sets them apart. This is one of the reasons Newsweek has called her “One of the most interesting women in the world.”Įdwards is a travel personality, not a museum. Pacaya in Guatemala, and navigate the temperamental Aleutian Chain, among many other places. Hood in Oregon, trek the active volcano Mt. Flying herself to sites worldwide is part of the allure of Edwards’ show. One of the ways in which Edwards has differentiated herself as a television travel journalist is by piloting her own plane. Tip 1: Do something no one else is doingĪs a venue, you are not just “another museum.” You have something special to offer, something visitors can’t get anywhere else. The power to help heal divides and increase tolerance - and how museums and attractions can play a role in making the world a more peaceful place. Her keynote speech, “Get lost through travel”, shared stories of her farthest-flung journeys – from flying airplanes to swimming with whales and unearthing spearhead artifacts – and how museums and attractions can evoke the same sense of adventure in their experiences. Named “one of the most powerful women in travel” by Condé Nast, Kellee Edwardshosts her own TV show on Travel Channel as well as Travel & Leisure podcast “Let’s go together”. The question is, how can you give them what they came for? Here are a few takeaways from Edwards’ keynote. Naturally, the theme of her keynote was getting lost in travel.Īs a museum, attraction, or other type of tourism venue, you might assume that your visitors have a natural sense of adventure. The point is, Edwards knows a little something about being intrepid, which is why Tiqets asked her to be the keynote speaker at the sixth annual Remarkable Venues Awards. She’s also a journalist - and the first Black woman to have her own adventure series on the Travel Channel. Edwards has swum with sharks, summited mountains, and participated in archaeological digs. She’s a multi-rated licensed pilot, advanced open-water scuba diver, and dedicated explorer who has been to over 65 countries on 6 continents (and counting she plans to go to Antarctica in the next year). As Kellee Edwards puts it, they want to “get lost through travel” – and that’s precisely what Edwards does for a living. At heart, people travel for one reason: to have an adventure.
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